Privacy Policy
In this Privacy Policy, we, Autoshow Aathal AG, explain how we and our partners (individually or jointly, as applicable) collect and process personal data.
Autoshow Aathal AG places great importance on the security of your data. For this reason, we process your personal data exclusively in compliance with the data protection laws applicable to us.
Unless otherwise stated, Autoshow Aathal AG is responsible for data processing within the meaning of data protection law. Please send any data protection enquiries to:
Autoshow Aathal AG
Zürichstrasse 47
8607 Aathal
Processing of your personal data
When you visit this website, use our services, or apply for a job with us, personal data about you is collected and processed. This applies in particular to the following data and takes place in the following situations for the purposes listed below.
We use the personal data we collect to enter into and perform contracts with you, in particular in connection with vehicle sales, repairs, vehicle financing and rental, and the purchase of products and the provision of services by our suppliers and their subcontractors, as well as to comply with our legal obligations. In addition, we also process personal data to the extent of our legitimate interests.
Please note that our partners may process data under their own responsibility under data protection law, over which we have no influence. Further information on data protection can be found in the relevant partner’s privacy notices.
Partners include, among others:
- Contractual and business partners
- Importer
- Manufacturer
- Service providers of suppliers
- Banks
- Financial service providers
- Trustees
- Auditors
- Insurance companies
- Credit agencies
- Swiss and foreign authorities, public offices or courts
- Acquirers or parties interested in acquiring business units, companies or other parts of Autoshow Aathal AG
- Other companies and shareholdings of the Altenburg Group
- IT service providers
- Marketing & communication partners and service providers
- Platform providers
Website
When you visit our website, we and service providers commissioned by us process your personal data for the purpose of operating and ensuring performance, as well as to optimise and further develop our offering.
When you access the website, our system automatically records data and information. This includes:
- Information about the browser type and version used
- the user’s operating system;
- Information about the device type;
- the user’s internet service provider;
- the user’s IP address;
- date, time and duration of access;
- websites from which the user’s system accesses our website;
- websites accessed by the user’s system via our website.
We process this connection data on the basis of legitimate interest in order to provide our website in the best possible way, in particular to analyse how visitors use this website; it is also evaluated for statistical purposes and used for internal measures to improve security and quality.
Cookies
We use “cookies” on our websites, which can be used to identify your browser or device. A cookie is a small file that is sent to your computer or automatically stored on your computer or mobile device by the web browser you use when you visit our website. At the start of your visit, you can select the cookies you want in our preference centre and give your consent to the processing of your data. You can object to data processing at any time with effect for the future by preventing the storage of cookies via your browser settings or by changing the consents stored in the preference centre.
For more information, please see our Cookie Policy.
Use of Google Analytics
If you have given your consent, this website uses Google Analytics, a web analytics service provided by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (hereinafter: “Google”). Google Analytics uses so-called “cookies”, i.e. text files that are stored on your computer and enable an analysis of your use of the website. The information generated by the cookie about your use of this website is usually transmitted to a Google server in the USA and stored there. However, due to the activation of IP anonymisation on these websites, your IP address will first be shortened by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there. The IP address transmitted by your browser as part of Google Analytics will not be merged with other Google data.
More information on terms of use and data protection can be found at https://marketingplatform.google.com/about/analytics/terms/de/ and at https://policies.google.com/?hl=de
On behalf of the operator of this website, Google will use this information to evaluate your use of the website, compile reports on website activity, and provide further services related to website and internet usage to the website operator.
The data we send that is linked to cookies, user identifiers (e.g. user ID) or advertising IDs is automatically deleted after 14 months. Data whose retention period has been reached is deleted automatically once a month.
Withdrawal of consent:
You can prevent tracking by Google Analytics on our website by clicking this link. An opt-out cookie will be installed on your device. This will prevent Google Analytics from collecting data for this website and this browser in the future, as long as the cookie remains installed in your browser.
You can also prevent cookies from being stored by adjusting your browser software settings; however, please note that in this case you may not be able to use all functions of this website to their full extent.
You can also prevent Google from collecting the data generated by the cookie and related to your use of the website (including your IP address) and from processing this data by Google by downloading and installing the browser plugin available at the following link: Browser Add On to disable Google Analytics.
Use of Google Maps
On this website, we use Google Maps. Google Maps is operated by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (hereinafter “Google”). This allows us to display interactive maps directly on the website and enables you to use the map function conveniently.
More information about data processing by Google can be found in Google’s privacy notices: https://policies.google.com/privacy. There, you can also change your personal privacy settings in the Privacy Center.
Detailed instructions on managing your own data in connection with Google products can be found here: https://www.dataliberation.org
By visiting the website, Google receives information that you have accessed the relevant subpage of our website. This happens regardless of whether Google provides a user account that you are logged into or whether no user account exists. If you are logged into Google, your data is assigned directly to your account.
If you do not want this assignment to your Google profile, you must log out of Google before activating the button. Google stores your data as usage profiles and uses it for advertising, market research and/or tailoring its websites to user needs. Such an evaluation is carried out in particular (even for users who are not logged in) to provide needs-based advertising and to inform other users of the social network about your activities on our website. You have the right to object to the creation of these user profiles; to exercise this right, you must contact Google.
Withdrawal of consent:
The provider currently does not offer an easy opt-out option or a way to block data transmission. If you want to prevent tracking of your activities on our website, please withdraw your consent in the cookie consent tool for the relevant cookie category or for all non-essential cookies and data transmissions. In this case, however, you may not be able to use our website, or only to a limited extent.
Use of script libraries (Google Web Fonts)
To display our content correctly and in a visually appealing way across browsers, we use “Google Web Fonts” from Google LLC (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; hereinafter “Google”) to display fonts on this website.
More information about Google Web Fonts can be found at https://developers.google.com/fonts/faq and in Google’s Privacy Policy: https://www.google.com/policies/privacy/.
Google AdWords
Our website uses Google conversion tracking. The operating company for Google AdWords services is Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. If you reach our website via an ad placed by Google, Google AdWords sets a cookie on your computer. The conversion tracking cookie is set when a user clicks on an ad placed by Google. If the user visits certain pages of our website and the cookie has not yet expired, we and Google can recognise that the user clicked on the ad and was redirected to that page. Each Google AdWords customer receives a different cookie. Cookies therefore cannot be tracked across the websites of AdWords customers. The information obtained using the conversion cookie is used to create conversion statistics for AdWords customers who have opted for conversion tracking. Customers learn the total number of users who clicked on their ad and were redirected to a page tagged with a conversion tracking tag. However, they do not receive any information that could be used to personally identify users. More information about data processing by Google can be found in Google’s privacy notices: https://policies.google.com/privacy. There, you can also change your personal privacy settings in the Privacy Center.
Withdrawal of consent:
The provider currently does not offer an easy opt-out option or a way to block data transmission. If you want to prevent tracking of your activities on our website, please withdraw your consent in the cookie consent tool for the relevant cookie category or for all non-essential cookies and data transmissions. In this case, however, you may not be able to use our website, or only to a limited extent.
Use of Google Remarketing
This website uses the remarketing function of Google Inc. The operating company for Google Remarketing services is Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (hereinafter “Google”).
This function is used to present interest-based ads to website visitors within the Google advertising network. A so-called “cookie” is stored in the website visitor’s browser, which makes it possible to recognise the visitor when they access websites that belong to Google’s advertising network. On these pages, the visitor may be shown ads that relate to content the visitor previously viewed on websites that use Google’s remarketing function.
More information about data processing by Google can be found in Google’s privacy notices: https://policies.google.com/privacy. There, you can also change your personal privacy settings in the Privacy Center.
Withdrawal of consent:
The provider currently does not offer an easy opt-out option or a way to block data transmission. If you want to prevent tracking of your activities on our website, please withdraw your consent in the cookie consent tool for the relevant cookie category or for all non-essential cookies and data transmissions. In this case, however, you may not be able to use our website, or only to a limited extent.
Embedded YouTube videos
We embed YouTube videos on our website. The operator of the relevant plugins is YouTube, LLC, 901 Cherry Ave., San Bruno, CA 94066, USA (hereinafter “YouTube”). YouTube, LLC is a subsidiary of Google LLC, 1600 Amphitheatre Pkwy, Mountain View, CA 94043, USA (hereinafter “Google”). When you visit a page with the YouTube plugin, a connection to YouTube servers is established. YouTube is informed which pages you visit. If you are logged into your YouTube account, YouTube can associate your browsing behaviour with you personally. You can prevent this by logging out of your YouTube account beforehand.
When a YouTube video is started, the provider uses cookies that collect information about user behaviour.
Further information on the purpose and scope of data collection and its processing by YouTube can be found in the provider’s privacy policies. There you will also find further information about your rights in this regard and setting options to protect your privacy (https://policies.google.com/privacy).
Withdrawal of consent:
The provider currently does not offer an easy opt-out option or a way to block data transmission. If you want to prevent tracking of your activities on our website, please withdraw your consent in the cookie consent tool for the relevant cookie category or for all non-essential cookies and data transmissions. In this case, however, you may not be able to use our website, or only to a limited extent.
Use of online services
If you want to contact us via our websites or use our online services, you can register with us. Depending on the service, we or third parties commissioned by us will then process information about you such as
- Name and contact details,
- Address data,
- Vehicle data,
- IP address,
- Payment data,
- Insurance data,
- Creditworthiness data and
- Interests,
in our customer database so that we can provide the service as offered. Processing is based on your consent, a contractual relationship, or our legitimate interest.
Your data may be shared with the following categories of recipients:
- Contractual and business partners
- Importer
- Manufacturer
- Service providers of suppliers
- Banks
- Financial service providers
- Trustees
- Auditors
- Insurance companies
- Credit agencies
- Swiss and foreign authorities, public offices or courts
- Acquirers or parties interested in acquiring business units, companies or other parts of Autoshow Aathal AG
- Other companies and shareholdings of the Altenburg Group
- IT service providers
- Marketing & communication partners and service providers
- Platform providers
You can use the following online services:
Contact form & live chat
You can contact us via a contact form or by email and send us an enquiry. In this context, we process your name and contact details in order to contact you and handle your enquiry.
As an alternative to the contact form, you can contact us via live chat. In this context, we process the personal data you provide during the live chat (such as your first and last name, address, email address, phone number, etc.) as well as your IP address in order to handle your enquiry.
Online appointment
If you use our service “Book an online appointment”, your contact and vehicle data will be stored and processed by us for the purpose of scheduling the appointment and further customer support, in accordance with this Privacy Policy.
Online service calculator
If you use the online service calculator, the data you enter will be transmitted to us and the platform provider, Carhelper AG, for the purpose of scheduling appointments, preparing accurate quotes, and further customer support, and will be stored and processed in accordance with this Privacy Policy. You can use this tool to calculate, for example, service costs without providing personal data. In that case, only your vehicle data and your query are processed and stored anonymously. We then do not receive an enquiry and cannot advise you personally; we only measure how many queries were made up to which step in the process.
Newsletter
If you sign up for our newsletter, we and/or service providers commissioned by us process your contact details on the basis of your consent. You can unsubscribe from the newsletter at any time via an unsubscribe link in the newsletter.
Test Drive
If you use our online service “Book a test drive”, your contact details will be transmitted to us for the purpose of scheduling an appointment and contacting you.
Car purchase
If you buy a car via our website, we and/or service providers commissioned by us process your contact, address and payment data to establish and perform the purchase contract and for further customer support.
Car subscription
If you take out a car subscription via our website or with a partner such as Carify, we and service providers commissioned by us process your contact, address, creditworthiness and payment data to establish and perform the subscription contract.
Information about our subscription service “Carify” and Carify’s privacy policy can be found at: https://www.carify.com/de/bp/privacy-policy
Damage report
If you use our online service “Damage report”, we and service providers commissioned by us process your data to handle the claim. We collect the following categories of data from you:
-Name, address, contact
-Vehicle data, driving licence data (when using “driving licence recognition”)
-Damage report
Online shop
If you shop in our online shop, we process your name, address and contact details, as well as information about your payment, for the purpose of payment processing and shipping the ordered goods.
Our services
We or third parties commissioned by us process your personal data in our customer database so that we can offer and provide our services. Your data is processed in connection with initiating and/or performing a contract, our legitimate interest, and your consent.
Your data may be shared with the following categories of recipients:
- Contractual and business partners
- Importer
- Manufacturer
- Service providers of suppliers
- Banks
- Financial service providers
- Trustees
- Auditors
- Insurance companies
- Credit agencies
- Swiss and foreign authorities, public offices or courts
- Acquirers or parties interested in acquiring business units, companies or other parts of Autoshow Aathal AG
- Other companies and shareholdings of the Altenburg Group
- IT service providers
- Marketing & communication partners and service providers
- Platform providers
Leasing
If you lease a car or e‑bike from us, we and/or service providers commissioned by us process your data to establish and perform the leasing contract.
As part of the credit check, which we are legally obliged to carry out, we and service providers commissioned by us additionally process the following data from you:
-Personal details (last name, first name, date of birth, marital status, number of children)
-Income (salary, alimony, pension, employer name)
-Expenses (rent, work-related expenses, church tax)
In addition, our finance partners, only with your consent, obtain the following further information about you from our service providers such as CRIF and ZEK/IKO for the credit check:
-Existing leasing obligations
-Existing credit obligations (including conversion to 36 months)
-Creditworthiness data on completed or ongoing obligations
-Payment experience
-PEP, Crime, Sanction
The credit check involves automated decision-making.
Tracking
Our vehicles and e‑bikes can be equipped with adapters or connect services and chips from the manufacturers. This allows the manufacturer to track the vehicles and e‑bikes to facilitate recovery and locating them in the event of theft.
Identification procedure
As part of the legally required clear identification, we and third parties commissioned by us process your identification data (identity document). We also offer you a digital identification option.
Service
As a rule, we and/or third parties commissioned by us process the following categories of data from you when you use our garage services:
- Name
- Address data
- Contact details
- Vehicle data
- Billing data
- Insurance data
This data is required to provide the booked service and to communicate with you.
Service Cam
As part of your service order, video recordings of your vehicle are made using the manufacturer’s “Service Cam” to enable an even more transparent handling of service and repair work. To send you the recording, we process your contact details such as email or SMS. The video recordings are processed directly by the manufacturer and made available to us for the duration of the service.
Replacement car
If you obtain a replacement vehicle from us, we process your name and your address and contact details. The adapter installed in the car also records technical data such as mileage and possible technical faults and transmits this data to us for the purpose of regular maintenance and troubleshooting. In this context, we do not receive any data that enables geo-tracking or allows conclusions to be drawn about your driving behaviour.
Totalmobil!
If you buy a new or used vehicle of the Volkswagen, SEAT and CUPRA brands from us, your vehicle is automatically insured free of charge with Totalmobil!. We transmit your contact and vehicle data to Touring Club Switzerland (TCS), which will be available to you as a service provider in the event of a claim.
Tuning/parts sales
If you purchase parts or tuning for your vehicle through us, we process the personal data relevant to the sale or service on the basis of the contract, such as contact details, vehicle data & payment data, and pass it on to the service providers we use to fulfil the service.
Recording phone calls
Calls with our customer centre may be recorded for training and quality purposes.
Communication via WhatsApp
We do not proactively use WhatsApp as a means of communication, but we do offer you this option. If you want to communicate with us via WhatsApp, please note that personal data (name, contact information) will be transmitted to WhatsApp Inc.. The USA currently does not provide an adequate level of data protection. Information on how WhatsApp processes your data and for what purpose can be found in the relevant privacy policy.
Job applications
If you apply via our jobs page or directly with us, we process the following personal data from you as part of and for the purpose of the application process:
- Name
- Contact details
- Date of birth
- Cover letter
- CV
- References
Data is shared exclusively within Autoshow Aathal AG with those responsible who are involved in the application process.
If no contract is concluded, we will delete your data unless you have given us your consent for further storage.
Marketing
We process your data for marketing purposes (newsletter, competitions, events, service information, new products, company information, etc.) only if you have given us your consent or if there is a legitimate interest.
You can withdraw your consent at any time for the future at the address given above.
Market and opinion researchers
To improve our service quality, service providers commissioned by us or by the importer may contact you after the contract and service have been completed as part of opinion surveys.
Processing of personal data from other sources
We or third parties commissioned by us also receive your personal data from other sources for the purposes of customer outreach and acquisition as well as for providing services, provided these sources are authorised to pass on your data. These sources may include:
- Public sources
- Address brokers
- Mobility service providers
- Leads from importer/manufacturer/business partners/intermediaries
Data sharing and data transfers within Switzerland and abroad
To provide our services, we rely on internal and external sharing of personal data. This concerns in particular the following entities:
- Contractual and business partners
- Importer
- Manufacturer
- Service providers of suppliers
- Banks
- Financial service providers
- Trustees
- Auditors
- Insurance companies
- Credit agencies
- Swiss and foreign authorities, public offices or courts
- Acquirers or parties interested in acquiring business units, companies or other parts of Autoshow Aathal AG
- Other companies and shareholdings of the Altenburg Group
- IT service providers
- Marketing & communication partners and service providers
- Platform providers
If necessary for the provision of our services, personal data is transferred to the entities described above within Switzerland and the EU. If we transfer data to a third country, we ensure an adequate level of protection as required by law by using appropriate contracts and/or measures (in particular on the basis of the so-called Standard Contractual Clauses of the European Commission). An overview of the service providers involved in processing your personal data and the processing locations is available on request at the address given above.
Retention period for personal data
We process your personal data for as long as it is necessary to fulfil our contractual and legal obligations or otherwise for the purposes pursued with the processing, i.e. for the entire duration of the business relationship (from initiation and processing through to termination of a contract and the warranty period, as well as a subsequent support phase) and beyond that in accordance with statutory retention and documentation obligations. It is possible that personal data will be retained for the period during which claims can be asserted against us and insofar as we are otherwise legally obliged to do so or legitimate business interests require it (e.g. for evidence and documentation purposes). As a rule, personal data is retained by us until you request deletion, withdraw your consent to storage, or the purpose for storing the data no longer applies.
Data security
We take appropriate technical and organisational security measures to protect your personal data from unauthorised access and misuse.
Obligation to provide personal data
As part of our business relationship, you must provide the personal data that is necessary for establishing and carrying out a business relationship and for fulfilling the associated contractual obligations (as a rule, you are not legally obliged to provide us with data). Without this data, we will generally not be able to conclude or perform a contract with you (or the entity or person you represent). Our websites can also only be used if certain information is disclosed to ensure data traffic (such as the IP address).
Rights of data subjects
As a data subject, you have the following rights vis-à-vis us:
Right of access
You have the right to obtain information from us about the processing of your personal data.
In principle, a request for information is free of charge. A fee may be charged in cases of particularly extensive work, excessive or repetitive requests, provided there is no legitimate interest. If costs apply, we will inform you in advance.
Exercising these rights requires that you clearly prove your identity (e.g. by providing a copy of an ID document where your identity is otherwise not clear or cannot be verified). To assert your rights, you can contact us at the address provided.
Right to rectification
You have the right to request that we correct inaccurate or incomplete personal data relating to you.
Right to erasure
You have the right, under certain conditions, to request the deletion of your data. For example, you can request deletion if the data is no longer necessary for the purposes for which it was collected. You can also request deletion if we process your data on the basis of your consent and you withdraw that consent.
We reserve the right not to delete data for legitimate reasons (e.g. legal retention obligations).
Please send requests to the address listed above.
Right to withdraw consent
You have the right to withdraw your consent at any time with effect for the future. Please send your withdrawal to the address listed above as well.
Complaint
In addition, every data subject has the right to enforce their claims in court or to lodge a complaint with the competent data protection authority. The competent data protection authority in Switzerland is the Federal Data Protection and Information Commissioner (FDPIC) (http://www.edoeb.admin.ch).
Changes to our privacy policy
We may amend this Privacy Policy at any time without prior notice. The current version published on our website applies.
Version 2023-09-08